DC Vito, The Lamp, Stribling's New York Radio Show
Apr 25, 2016
D.C. Vito co-founded The LAMP (Learning About Multimedia Project) in 2007. Since that time, The LAMP has brought media literacy training to over 3,000 youth, parents and educators, transporting equipment and facilitators directly to communities in need of its services. Under Mr. Vito’s leadership as Executive Director, The LAMP’s programming capacity has grown tremendously from serving roughly 75 students in the 2010-2011 school year, to serving over 850 students by the 2011-2012 school year.
http://thelamp.org/staff-and-…
Stribling's New York is a one hour weekly radio program on WOR 710 AM Sunday's from 11pm - midnight hosted by Rob Taub, who over the past 25 years has interviewed everyone from presidents to pop stars.
The show is a celebration of everything about New York City with a focus on real estate and the people who live and work here. We'll talk about where to eat, shop and experience the best of everything the city has to offer from music to museums to sports
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Transcript
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that was author David petrusha really
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interesting fellow who writes about many
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different great historical characters
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who did an earlier interview with him on
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Arnold Rothstein that was quite amazing
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and you are listening to stribling New
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York on wor AM radio 7 10 on your
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digital dial I'm your host Rob tab we
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are joined here by Tony Simone our
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producer in the studio by the way since
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the show is sponsored by Stribling &
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associates if you need to buy a home or
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apartment or rent one contact Tony
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Simone TS IM 0 NE @ stribling calm and
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Tony will help you and Tony what is your
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your blog address it's Tony Simone calm
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very simple my name is Juan com t 0 and
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y SI m 0 NE and tony moan like Nina
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Simone yeah except Tony makes you
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happier Nina Simone kinda makes me a
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little sad when I listen to those songs
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LOL oh I get the creepy weepy so ok like
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I cries I've cried at a McDonald's
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commercial you know it does it uh we're
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joined by DC veto who is the executive
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director of the lamp learning about
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multimedia project welcome DC thank you
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thank you for having me so what does
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this what tell us about lamp the lamp is
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a non lamp the lamp is the nonprofit
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organization based here in New York City
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and we teach media literacy to young
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people parents and educators across the
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country and we provide hands-on
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programming in the city by bringing the
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technology and and the curricula but we
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also create technology and tools that
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allow us to reach beyond New York City
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what is media literacy it works as I say
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what does that mean yeah it's it's
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always a term that that needs to be
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explored so this this day and age we
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have young people between the ages of 8
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and 18 consuming somewhere along 11
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hours of entertainment media a day the
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idea is literacy of reading and writing
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no longer is adequate you need to
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understand media as
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well that's back back in the 18th
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century when all there was was reading
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and writing made sense that that was
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what defined literacy so media literacy
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in our version is understanding we call
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the three C's so it's comprehending all
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forms of media being able to create all
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forms of media and ultimately ultimately
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being able to critical and challenged
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media I creating your own YouTube
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channel creating your own young your own
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so figuring that out Rob but all I mean
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every every every young person is a
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producer themselves thereby constantly
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producing media it's understanding
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what's behind that and the impact that
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media that's really cool how'd you come
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to lamp like how did you one day walk
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down Simon to teach kids made it meteor
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literacy well the the I was working on a
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city council campaign in 2001 in
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Brooklyn and I'm a Colorado native and
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so I was a transplant and everybody back
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then knows 2001 the primary was 911 and
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all my family and friends were calling
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me saying what can we do to help out and
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I didn't have an answer and the and the
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we turn to our elected officials at the
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time and both Mayor Bloomberg and
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President Bush were saying somewhat very
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similar things which was all you need to
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do is just reach into your pocket and
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spend money instead of taking on this
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idea that the country was unified and
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saying go and work in your communities
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and be a volunteer and go read books at
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your school so that idea that boiling us
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down to essentially nothing more than
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consumers sort of troubled me and I
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looked into it noted that media have a
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tremendous role in shaping what we know
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about the world and there are no
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organizations that are working in
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communities helping people understand
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and this day and age now with the
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election we can see that media literacy
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is so important because of people not
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understanding what to believe what
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sources are accurate what what is being
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manipulated for them it's it's a good
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point get nowadays I mean I once my
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former life when I worked for speaker
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Quinn and we worked closely with my a
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Bloomberg he once called this is a
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non-political show but we can go with
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there a little bit yes he um he would
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say you know when people twatter
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it's be met Twitter it's annoying
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because they say something about me and
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everyone believes it and it's a
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phenomenon that happens all the time now
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that I have relatives and family members
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who obviously have more time than I do
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who obsess over social media did you
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hear what they said yeah gee what
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happened and I imagine a kid growing up
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anywhere in New York City since the
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show's focused on New York City but New
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York and Beyond of course we have great
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cast from everywhere what how do how do
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people deal with that beyond being
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bullied but about how do they equip
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themselves one day I mean brokers all
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the time they tell us get on social
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media video tape yourself videotape
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myself why right right right so I guess
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it's a great thing that you're
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ganization doing that for kids well in
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the dude it's high school and college
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has high schools k to 12 k through 12
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yeah I knew that well what was it will
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rogers once said all I know is what I
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read in the papers and it's a hundred
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century we look at social media and we
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may think that's true as a journalist I
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see how things are changing sometimes
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for the worst when I work for time
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incorporated fact-checking was just
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diligent and uncompromising and that
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really doesn't happen anymore now the
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the cycle of news in the cycle that
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media attends to strive for doesn't
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permit that and because they're also
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competing with all of us who are
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generating our own media and without an
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understanding of the impact that that
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media that we're creating have we're
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just throwing it out there and so that's
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that's what we're really focusing on our
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young people is helping them understand
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both what it means to be a critical
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consumer but also a responsible producer
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as well right it is I've never
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considered this you're turning over like
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the means of this technology without of
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the ethical lessons right a lot of
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today's youth so if you're supplying
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them that and that's highly commendable
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and where do I write a check well our
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website is the lamp org and you can
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donate directly on our website so how
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how large is your organization where
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you're based out of here in new york
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city or brooklyn where in new york city
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we're over at herald square so that's
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purposeful because we want to be our
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near all the train stations because we
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carry the equipment all across the city
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so laptops video cameras everything
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that's needed to create the media
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products because we feel like if you
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understand how they're constructed
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you'll be able to deconstruct them and
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we have six senior staff and we have
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about 20 to 25 facilitators and we serve
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about 900 students a year in New York
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City and all five boroughs and then we
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also with recent tools that we've
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developed we also have reached beyond
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New York City and and serving up to 10
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states and around the country so do you
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see yourself growing exponentially
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what'swhat's for the future yeah we
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created a tool called media breaker with
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funding from the knight Foundation and
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MacArthur and it's the only of its kind
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online free video remixer so it allows
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you to remix other people's video with
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the idea that you're going to learn how
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to do that responsibly and this tool is
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now a lot is is in 11 states currently
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and it's in over 100 classrooms here in
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New York City so they're re-editing
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commercials three editing news clips
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they're talking back to music videos so
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the challenging some stereotypes in
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Beyonce or Kendrick Lamar things like
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that that they normally would just be
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asked to passively consume where do you
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find your students are the specific
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socio-economic group in public schools
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yeah so we seventy percent of our young
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people are young people of color and we
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particularly focus on communities in
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need that's just been that's been a
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focus from the very beginning and we
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work in schools we work in all the
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library systems here in New York City so
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new york queens and booked in brooklyn
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it's kurt and we work with YMCAs and
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several settlement houses around around
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the city as well because where does just
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somebody go if they don't have access to
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a computer really there you know library
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but that's limited I would think so yeah
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we this is very necessary yeah we do
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have some we have some public workshops
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that we've done at the Brooklyn Public
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you actually would probably like that
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one of the workshops that we've done we
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do a thing called a break athan so this
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is in its in his past we did a break the
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soup
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Tony are familiar with this where we
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actually have kids throw a Super Bowl
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party but instead of just watching the
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game we actually have them re-- mixing
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the commercials that will be going up
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during game and they're challenging the
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commercials so the challenge of the cool
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then the stereotypes and the misleading
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representations and we blowed them up
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live during the game I liked I only
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focus in the halftime show but right now
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I can focus on something a little bit
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more about if it's Madonna or something
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so this year we've been really focused
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and really pushing break the election
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right so we've done five events now here
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in New York City public events a couple
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of Brooklyn Public Library where the
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students are actually remix in political
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ads and they're trying to challenge
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because the political ads are horrible
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and they're not offering any information
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or any policy prescriptions and young
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people aren't learning from them right
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so we rascally we're actually asking
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them to to re-configure them with their
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own thoughts and we we published those
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that at work well speaking of Madonna
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I've reinvented myself more times than
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she has probably and I worked
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extensively at one time your hair is
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different no I'm yeah I can't dance as
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well as she does either i think i could
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sing pretty good but she uh I'm not
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talking about Madonna I'm talking about
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television production and editing and I
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was a television producer and I see
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stuff that's been heavily cut especially
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on Twitter people will post a video seen
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terrible things done with Obama's
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speeches and how it is it will probably
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going to get to a point at some someday
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where we're going to have a federal
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agency that's going to look at these
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things or so it's how I'm honored
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monitored I don't know it's it's the
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kind of erroneous information that gets
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cranked out now that's taken as as given
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because you know it it's it's there as
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my god say it says on the television ah
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well this has been a very interesting
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interview and we're wrapping up now here
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comes our music but thank you yeah you
10:47
see and feel joining us feel free to
10:49
check us out and give us the website one
10:51
more time the lamp dot org okay the lamp
10:54
dot or argue been listening to stribling
10:56
New York go to our website wwc troubling
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com or email Tony Simone TSI m.o.n
11:05
at Stribling com good night i'm rob tab
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i'll see you next week
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you